Sacramento Internet Marketing

Sacramento Internet Marketing

Running a small business is not an easy thing to do. Our current economic climate only makes it more difficult. Sacramento businesses must use their marketing budget wisely. Many small business owners advertise in the yellow pages and newspapers as they have for years.

But is that where their customers are looking for them?

Newspapers?

The Sacramento Bee's circulation dropped more than 13% just in the 6 month period ending 3/31/2010. Fewer and fewer eyes are falling on newspaper ads and coupons.

Phone book?

 Unfortunately the print version of the yellow pages is going the way of the dinosaur as well. The drawbacks to advertising in the phone book are numerous. The expense for large ads, alphabetical listings, and the info is locked in for a year. Oh yeah, and no one uses it any more!

Although I must admit I still use the phone book frequently. I have a door in the Strategerized Sacramento Internet Marketing Headquarters that keeps opening by itself, works great!

So where is everyone?

Millions are online looking for products and services. They are comparing prices, reading reviews and testimonials. They are most likely doing business with your competition, if you do not have a strong online presence.

Recent statistics reveal that 97% of Internet users in the US gather shopping information online, and then more than 1/2 of those make the purchase offline. How many times have you done this yourself?

So if so many of your customers and potential customers are on the Internet, are you? And if yes, is your site at the top of Google Maps and/or top 3 of page one organic listings?

If your answer is no to the above, you have some work to do. You see:

Page 1 listings get 78% more traffic than pages 2 &3  and

65% of online revenue is generated by Websites in the top 3 positions.

Your local business is losing out on the  traffic, leads, customers and sales that go those sites that dominate Google page 1.

As a Sacramento Internet Marketing specialist , I can put your local business on Google page 1.

You could try do do it yourself, or you can hire an expert and concentrate on what you do best, running your business…